Windows Phone 7: A New Generation of User Experience?

By far we all know the first wave of Windows Phone 7 devices (to be available Oct 2010) will provide a complete new user experience. Here are some ‘leaked’ videos of WP7 devices (disclaimer: unverified sources):




Unknown OEM:


So the UI looks pretty cool-instead of placing a matrix of application icons on the screen, Microsoft chooses to let user build “tiles” on the home screen, with each tile linking to an application. Actually I believe this design is a bit ahead of iPhone. Look at Windows 3.1 and iPhone. Do you see some similarity?


Windows 3.1

Naturally, one may ask: other than the “icon matrix”, is there a better way to present a list of applications on a screen? Maybe this one?

It seems to me that the WP7 UI is kind of a big leap from the “icon matrix” style–this is like Win95 versus Windows 3.1.

Microsoft has finally figured out how to leverage the company’s other assets to grow the Windows Phone ecosystem: XBox, Zune, Office Mobile, and Sharepoint.Granted, a significant part of the new system borrowed ideas from iPhone: “touching is believing”, the capacitive multi-touch screen, MarketPlace (app store), few buttons (3 instead of 1 on iPhone), etc. Still, WP7 has some edge over other platforms:

  • XBox Live: neither Apple and Google has such a gaming network; Nintendo and Sony do; but are they planning to make phones
  • Office Mobile: view and edit your Office documents on the device;
  • Zune: very similar to iTunes, and what you already see on a Zune HD device. Sleek UI, simple PC client;

Hopefully these new things, plus a stable, touch-friendly, and “simple” UI will win back many deeply unsatisfied Windows Mobile users.

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