Tim Cook, Apple's COO, mentioned it at the Goldman Sachs Technology Investment Symposium a few days back: "We just received word on Monday that Apple surpassed Dell as the number one supplier of portables to US higher education for 2007."
Impressive. I very much hope most students in the "US higher education" run Vista on their MacBooks! If not, I suggest we "invent" a program offering a bundle of Vista Ultimate or Business together with Office for Mac 2008 and a few free support calls. Most of the developer tools are already available for free under the DreamSpark program anyway.
We could call the marketing program something like
- Free your Mac
- Unleash the Mac
- Pump up your Mac
- Switch on your Mac
- Microsoft Windows Vista and Office Ultimate Transformation Kit for Mac 2008
Don't hate me, one must have dreams and I am happy running Vista Enterprise and Ultimate on MacBooks!