This is interesting. We (Microsoft) seem to have released a new site where you can play games and win prizes - http://club.live.com/home.aspx. The prizes seem impressive enough - you can win an xbox 360, Zune, Vista Ultimate, or a LifeCam, among other things. I'll have to wait and watch how this goes and what the reaction is going to be.
The games you can play, like Flexicon, are actually fun games. This should be fun 🙂