adCenter Certification Series

There are 9 blog posts written on adCenter Certification.Following is a compilation:   High level information about adCenter Certification blog post is available at http://www.urmilasinghal.com/2012/05/adcenter-certification-introduction.html   Introduction to adCenter Certification blog post including Conversions, Editorial Guidelines, Landing Page Guidelines/Relevance, Quality and content, Privacy policy and IP Guidelines is available at http://www.urmilasinghal.com/2012/06/adcenter-certification-introduction.html   Getting Started to…

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Abstract Design Questions Approach – Interviewing for a program manager Part 5

In most PM interviews, you are asked design questions. One of the type of design questions is abstract design questions. What is an abstract design question and how do you approach it in an interview. Examples of abstract design questions with solutions in my next blog at http://www.urmilasinghal.com/2012/12/abstract-design-questions-approach.html

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Is Project Management like Parenting – – Interviewing for program manager Part 2

As a little girl, my dad gave me total freedom. I was allowed to make all my decisions in life, choose my friends, and choose what I become when I grow up.  Most of the friends I knew, their parents would decide their friends, the professio… n they chose and all major decisions for them….

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Interviewing to become a Program Manager from a different role

In the past couple of weeks, I have met many friends who have thought or wanted to move to Program Management (from a different role). This thought has always brought a shine in my eye and awakened my passion of why I moved to Program Management. More at http://www.urmilasinghal.com/2012/11/interviewing-to-become-program-manager.html

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Google Analytics – 3 – Standard Reporting Overview

Detailed information about Google Analytics Standard Reporting Overview including choosing the time range, metrics and data points at http://www.urmilasinghal.com/2012/11/google-analytics-3-standard-reporting.html

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Google Analytics – Data confidentiality and account administration

Prior to me joining Bing Ads (Online Services Division) in Microsoft, I always worried about data confidentiality on the internet. In this blog post, I will share with you Google Analytics data confidentiality and the account administration of Google Analytics – http://www.urmilasinghal.com/2012/10/google-analytics-2-data-confidentiality.html

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Google Analytics introduction

 introduction to Google Analytics, signing up and adding a site and installing the tracking code at http://www.urmilasinghal.com/2012/10/google-analytics-what-where-how_12.html

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Starting point zero and its importance in data analytics

The importance of a starting point or baselining in data analytics including key performance indicators (KPI) and tools available for web analytics is explained in my next blog at http://www.urmilasinghal.com/2012/10/starting-point-zero-and-its-importance.html

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