Expression / Designer Event In Belgium On 9 October

Since we have some seats left at the Expression / Designer Event for academics (lectors, students, ...), I'm opening up the registration for other people. This is your chance to meet Surya Vanka, Microsoft's Design and Usability Training Manager. Important: this is not a development or technical event!

Expression Designer Tour
9 October 2007
NCI Business Center, Diegem (near the Microsoft office)
Registration is free but required. Register at

Are you interested in the future trends of digital design? Do you want to expand your Expression knowledge? The Expression Designer Tour will learn you about the relationship between user experience and design. Participants will learn about Microsoft’s design products and why designers are an essential element of Microsoft’s plan for the future.


13:30  Introduction by Luc Van de Velde, DPE Lead at Microsoft Belgium & Luxembourg and Surya Vanka, Manager UX Excellence at Microsoft Corporation

The businesses the most successful today are those that consistently create and deliver compelling end-to-end experiences that delight customers time and time again. It’s clear that designers have a hugely important role to play in helping ensure that businesses are better informed and inspired by a deep understanding of their customers. This session will discuss the pivotal role that designers have to play in this new world. On the one hand they need to be the virtuosos capable of orchestrating a fast-paced, collaborative, and multi-disciplinary experience, and on the other they need to act as agents of change helping businesses to grow their design IQ.

14:30 Microsoft Value Proposition by Luc Van de Velde, DPE Lead at Microsoft Belgium & Luxembourg

Find out how Software and Services from Microsoft is pushing the envelope of what's possible on the Web today. The tools and technologies Microsoft has built for Web developers and designers to help them work better together in creating immersive experiences on the Web.

14:50 Break

15:20 Overhyped and Undervalued by Philippe Deltenre, Media Strategist at MSN Belgium

Too much hype? Or not enough? Do we over- or underestimate the changes that will occur in the coming years? Is Microsoft missing the social media revolution or is Microsoft leading it?”

15:50 Designing Rich Client Experiences by Dick Lantim, User Experience Evangelist at Microsoft France

Expression Studio allows designers to create compelling UIs for the Windows Desktop and for the web. The Studio offers a complete set of tools, including Design, Blend, Web and Media, which enable designers to work closely together with developers. Developers can use Visual Studio which offers a top class development environment. Because of the tight integration of the platform and the tools it is a very compelling environment to have various disciplines work together building the next generation applications with a rich user experience. This presentation provides an overview of the tools and the integration.


Surya Vanka is a nine-year veteran of Microsoft where he oversees engineering standards to create products that provide customers with a high-quality user experience. He is responsible for ensuring the 600 design and user experience professionals spread across Microsoft remain at the cutting edge of research and design innovation, and that user needs rather than technology remain at the center of the company’s product development process. Surya was professor of design at University of Illinois at Urbana-Champaign, and a Fellow at the prestigious Center for Advanced Study. He is author of two books on design, has lectured on design in over 20 countries, and has been featured in Form, ID Magazine, WIRED, Interactions, BBC Radio, National Public Radio, and Channel 15 Television. He is the recipient of several awards including best practice awards, an accessibility achievement award, a Sloan Foundation Award and an IDSA award.

As Business Development manager of Microsoft OSG Belgium, Philippe Deltenre is responsible of the strategic coordination between the different departments (sales, marketing and portal)

Philippe started at Microsoft as pre-sales manager 18 months ago. Earlier, Philippe worked for several companies like Belgacom Skynet and Belga press agency.

In his spare time, Philippe practices music and video editing. He also owns a blog:

Dick Lantim is an IT architect and author of .net platform and Delphi books. He founded Probase in 1993, a Borland dedicated company. In 1999, he joined a web Agency called FI System where he managed a team dedicated to new technologies. In 2003, he joined Microsoft as a .net platform architect. With a career long passion for the implementation and usability of new technology it was only natural that he moved into a role where User Experience is at the core.

Comments (1)

  1. Since we have some seats left at the Expression / Designer Event for academics (lectors, students, …),Tom

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