Partner Profile: JumpStart moves games to Microsoft Azure to improve reach and gameplay and adds two new games

Companies today need to plan for building and deploying apps in a cloud first, mobile first world. I’m excited to show how one of our partners – JumpStart – is doing exactly that by taking advantage of Microsoft Azure and Windows.

New football games for Windows

JumpStart launched two football games built on Microsoft Azure called NFL RUSH GameDay Heroes and NFL RUSH Heroes & Rivals. Both games are educational and fun, perfect for kids and their families. The games are coming to the Windows Store later this month but you can check out NFL RUSH GameDay Heroes in person on Surface devices at the NFL GameDay Village on Sept 3-4 in Seattle, WA.

Scaling games to meet consumer demand

JumpStart, a leader in learning-based children’s games, has been making educational games to play at home and in the classroom for more than 20 years. Jumpstart is also leading technologically, becoming one of the first kids gaming companies to jump into developing a platform based on the Unity game engine. When releasing the new educational games School of Dragons and Madagascar Math Ops, based on the DreamWorks Animation How to Train Your Dragon and Madagascar franchises, JumpStart needed a cloud solution to quickly help them scale across many devices and support millions of user sessions simultaneously.

Like all JumpStart games, School of Dragons and Madagascar Math Ops go beyond typical kids’ games, combining exciting gameplay with essential educational skills. Thanks to the increased popularity of multiple titles, JumpStart needed a more robust backend to support its growing demand and decided to migrate from Rackspace to Microsoft Azure. Timed with the anticipated NFL titles, JumpStart migrated its most popular titles to Microsoft Azure to support their massive gaming needs, without disrupting their customers’ gaming experience.

JumpStart’s complete migration to Microsoft Azure means that they will no longer have any on-premises servers supporting their games or apps.  The company is running Linux images on Microsoft Azure, as well as Windows Server and SQL Server. By allowing Microsoft Azure to handle backend information, provisioning mobile services to bolster seamless gameplay, the company can focus more energy on what it does best – creating great education games for kids.  

Future growth and gaming opportunities

To date, JumpStart is just one example of our partners seeing the benefits of using the Microsoft Azure to enhance gameplay for consumers – others include Sneaky Games, Webzen, and Agate Studio.

You can also download the School of Dragons game and many other JumpStart apps free from the Windows Store. For more information on how to migrate games to Microsoft Azure, be sure to check out these resources.