Allow me to introduce…Ctrl+Alt+Compete!

Guest blog by Daryll McDade

So…we made a movie.  Not just a shaky-cam movie with a handheld camera edited in Movie Maker…but a REAL movie…a feature-length, theater-ready documentary film with an award-winning production crew.  The film is called Ctrl+Alt+Compete. It takes a revealing look at the startup and emerging business scene through the eyes of five founders and their teams (, LiquidSpace, POPVOX, Guardly, Supergiant Games), telling a story of the passion, fortitude and insanity that is bringing a startup to life. We follow these visionaries as they face the challenges and obstacles of making their vision a reality alongside the insights and analysis of seasoned, industry watchers and tech sector pioneers. I’m very excited to share that we’ve been invited to screen the world premiere of Ctrl+Alt+Compete at the inaugural Napa Valley Film Festival this November to share the story of some folks who are all about building the future and changing the world.

Right about now I’m imagining that you’re thinking to yourself, “Microsoft made a movie? Really??  What the…?!” Yup—we did and here’s why…

We believe developers are fundamentally changing the world.  The things that developers create, the ideas that they’re able to make reality, the tangible value they deliver is reshaping the way people live their lives every day.  There are lots of tech startups out there taking their shot at changing the world.  There’s no shortage of ideas…the infrastructure to build quickly is cheaper and more accessible than it’s ever been…there’s lots of capital floating around for the right idea.  If only it were that simple!  Building a startup from nothing to something is hard—REALLY hard.  There is a “story behind the story” of just how hard it is for these ideas to go from inception to reality and become the products and services that we use every day.  It’s a story of the power of people pouring their passion, drive and dedication into building something that changes the world—no matter how hard.  We believe that is a story worth telling and sharing.

During the making of the film, in addition to more than 100 hours of footage of the 5 founders and their teams, we recorded more than 70 interviews to get the perspective of several seasoned entrepreneurs, investors, industry watchers and tastemakers.  We couldn’t cram all of that content into the final film but there are so many great insights, sound bites and revelations we thought it would be a shame not to share more of it.  We’ll use this space, our Facebook page and YouTube channel to share trailers, longer interview segments, deleted scenes and other material from the film.  You’ll find interview segments from Tim O’Reilly of O’Reilly Media, CEO Micah Baldwin and Start With Why author Simon Sinek are live now—high resolution versions available at our page on Channel 9.

After the film debut at the Napa Valley Film Festival it will be broadly available later in the calendar year. Check out the trailer and be sure to “Like” us on Facebook, follow us on Twitter or subscribe to YouTube Channel for updates. 


Published: 9/30/2011 10:00 AM

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