Augmented Reality (AR) in Retail

We have seen a lot of interest in Augmented Reality in the Retail Industry lately.  Project Natal has been creating quite a buzz in a lot of the retailer meetings that we have been in. Retailers do see a huge potential in the capabilities offered by Natal and they are certainly looking beyond the gaming…


Interesting tweets from @msretail

Video: The future of mobile devices by Intel and Microsoft Forrester Forecast: Online Retail Sales Will Grow To $250 Billion By 2014 Video: Coca-Cola Enterprise migrates to Microsoft Online Services Video:The New Retail Efficiency RT @5h15h: employees at Microsoft are the most social media-savvy in the world Another example that…


Follow us on Twitter

The Microsoft Retail Industry Team is now on Twitter. You can follow us via for regular updates, news and events. We will also be using this account to tweet from Industry events and conferences.


Connecting the Physical World to the Digital World using Tags

I usually prefer researching information about products on my PC at home to delve through the details, comparisons and customer reviews. However, the problem with online buying is that you don’t get to touch and feel the product like you do when you walk into a brick and mortar store. With mobile phones getting more…


Managing your Social Network Status Messages using Microsoft Outlook and Windows Live Messenger

Personal Status Messages (PSM) are an excellent way to keep in touch with your network. Facebook, Windows Live, LinkedIn and other social networks have Personal Status Message features that let you keep your network informed about things you would like them to know. In addition Microblogging tools like Twitter enable you to subscribe to tweets…


More on Proximity Marketing

I just got an email from Matt Gaines of ACE Marketing & Promotions Inc pointing me to some exciting stuff that they are working on in the Proximity Marketing Space. Ace Marketing & Promotions,  today announced that the Company has partnered with Macy’s in making the 82nd Annual Macy’s Thanksgiving Day Parade the first interactive…


Proximity Marketing

Retailers have been exploring several technologies for proximity marketing within the retail store. This has ranged from using Text Messaging to using RFID. I came across an interesting technology (Thanks Marty 🙂 ) that I thought bypasses the challenges of Text Messaging (cost of text messages to the customer) and the infrastructure needed for RFID. …


Interesting WPF Project for Retail by Conchango

Here is an interesting consumer application that Conchango built for Retail customers. Watch the video from Channel 9: Conchango and the Tesco project