“More business decisions occur over lunch and dinner than at any other time, yet no MBA courses are given on the subject.” – Peter Drucker


Networking = net worth
It’s the invisible lubricant that propels the wheels of career and commerce. Social networking is
one key competitive advantage that management gurus forgot to tell us about. Family and community ties, alumni associations, golfing buddies, former colleagues – they all add up to the pehchaan or jugaad factor that can open new doors. As Mitchell Kapor, founder of Lotus Development Corporation, once observed: “Inside every working anarchy, there’s an Old Boy network.”

In 1999, Martin Ruef surveyed 766 Stanford Business School alumni who had started new businesses to find out where they got their Big Ideas from. The study revealed that the most creative entrepreneurs spend less time than average networking with business colleagues who were friends, and more time networking with a diverse group. “Weak ties – of acquaintanceship, of colleagues who are not friends – provide non-redundant information and contribute to innovation because they tend to serve as bridges between disconnected social groups.”

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Comments (7)

  1. petal says:

    interestingly, microsoft is a member of ecademy…


  2. Roberdan says:

    Hi Petal, I think this is a community ABOUT Microsoft, I haven’t seen nothing official about Ms involvement….and the page is a php page 😉

    THX for second time today!

  3. petal says:

    oops – shot from the hip on that one – probably because of the prominent display of the Microsoft logo and the use of Microsoft in the URL – made me assume that it was officially sanctioned…. should’ve spotted the giveaways. Suckerrrrr.

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  5. Joe Fuentes says:

    The text was good, but i stil cant find the play ipdates. looking for it dude.

  6. A heap of wheat, says the Song of Songs

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  7. Nice one, but what about der weg ? anywya, congrats from me.