And so can you. Simply while chatting with your buddies. What I find quite amazing about this initiative is the no-limit on the amount of donation made to each organization.
i’m is a new initiative from Windows Live™ Messenger. Every time you start a conversation using i’m, Microsoft shares a portion of the program's advertising revenue with some of the world's most effective organizations dedicated to social causes. We've set no cap on the amount we'll donate to each organization. The sky's the limit.