It is interesting to watch the broadcast and web industry
collide converge head on. With the launch of Silverlight 4 this morning one could say this week is a perfect storm.
The “media” press releases from Microsoft are coming thick and fast.
REDMOND, Wash. — April 8, 2010 — Microsoft Corp. today announced that at the 2010 National Association of Broadcasters (NAB) Show next week, it will showcase new products and initiatives that make it easier for content owners and broadcasters to reach consumers across multiple screens with the highest quality Microsoft Silverlight media experiences, using a single runtime platform, server infrastructure and free programming frameworks. The company announced it is working with system-on-chip (SOC) partners Intel Corporation and Broadcom Corp. to deliver support for reference designs that will provide the complete Silverlight platform to set-top boxes, connected TVs, Blu-ray Disc players and other consumer devices. Microsoft also unveiled details about Internet Information Services (IIS) Media Services 4 and announced the upcoming release of Silverlight Media Framework 2.0.
REDMOND, Wash. — April 13, 2010 — The Winter Olympic Games are watched by hundreds of millions of people, tuning in around the world to see their countrymen compete for a chance at history. However, up until now viewers couldn’t always get event results or see video highlights until long after the glory had passed.
This year was different. At the Vancouver 2010 Winter Games in February, NBC Sports took advantage of Microsoft technology, using the new Silverlight Rough Cut Editor (RCE) to deliver a wealth of content to viewers nearly instantaneously. At the MIX10 conference in March, Microsoft made the RCE publicly available through a free download.
LAS VEGAS — April 13, 2010 — At the 2010 National Association of Broadcasters Show (NAB) Show, Microsoft Corp. is introducing a set of new solutions for digital content management, supply chain management for media, editorial collaboration and business intelligence.
Microsoft is presenting the next iteration of its service-oriented-architecture-based Digital Content Management (DCM) Framework based on the upcoming release of Microsoft SharePoint Server 2010. This framework provides enhanced content management and collaboration, advanced workflow capabilities including powerful search technology, and enhanced metadata management and business intelligence for deeper insights into the production process.
LAS VEGAS — April 13, 2010 — This week at the 2010 National Association of Broadcasters Show (NAB), Microsoft Corp. demonstrates a range of digital media and entertainment solutions to help the industry simplify the digital supply chain and bring the experiences consumers desire across the many screens in their lives.
I for one are very interested in Internet Information Services (IIS) Media Services 4 and the upcoming release of the Silverlight Media Framework 2.0, especially in how they relate to TV and mobile devices.
I have also noticed that the source code for the Silverlight Rough Cut Editor was added to codeplex two days ago.
If you are interested in the advancements in the media frameworks it is also worth while taking a look at the following sessions from MIX as a background to what will be announced at NAB.