The story behind the Windows Phone 8 Start screen

 

I ran across a great article this weekend that describes the decisions that went into the Windows Phone Start screen.  You can even get a peek at Steve Ballmer's Start Screen.

https://blogs.windows.com/windows_phone/b/windowsphone/archive/2012/11/02/the-story-behind-the-windows-phone-8-start-screen.aspx