Microsoft Director of Business & Sales Operations - Eric Ligman

Eric Ligman, Microsoft Director of Business & Sales Operations Blog

4 Steps to building a Microsoft Response Point practice for Partners

Whether you have been selling phone systems for years or are just getting started with VoIP and phone system technologies, you’ll find Response Point is a great solution for your small business customers.

To get started building a Response Point practice, just follow these 4 easy steps:

  1. Attend a free Response Point training class (online or in person). Online session information is posted on the Microsoft Partner Learning Center. Hint: Use the Keyword Search function with “Response Point” to get to the courses easily.
  2. Choose the hardware that you want to sell and contact one of our hardware partners:
    1. Quanta Syspine specialist information
      1. Website:
      2. E-Mail
      3. Phone: 877-4A-Syspine
    2. D-Link VoiceCenter specialist information
      1. Website:
      2. E-Mail
      3. Phone: 888-D-Link-SI (888-354-6574)
    3. Aastra specialist information – coming soon!
  3. E-mail Response Point with the following information and we will add you to our list of Response Point Specialists:
  • Contact Name
  • Contact Phone Number
  • Email address
  • Company Name
  • Company URL
  • Address (including city,state and zip)
  • Which brand of hardware (D-Link, Quanta, Aastra) you intend to sell/support
  • Your Microsoft Partner ID
  • Use the Response Point Marketing, Sales, and Technical materials posted on our MSPP portal:
  • Thank you and have a wonderful day,

    Eric Ligman
    Microsoft US Senior Manager
    Small Business Community Engagement
    This posting is provided “AS IS” with no warranties, and confers no rights

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