Microsoft Director of Business & Sales Operations - Eric Ligman

Eric Ligman, Microsoft Director of Business & Sales Operations Blog

Where is the orange shirt?

We’re now about 3 hours into SMB Nation 2006 and I have already had the opportunity to spend time with many of the Small Business Specialist Partners and other SMB Nation attendees during breakfast, while walking around the Conference Center, and during the keynote/panel discussion.  One big surprise is what the #1 question I have received so far has been.  No, it has had nothing to do with licensing!  (I know, shocking isn’t it?)  J


The #1 question so far is, where is the “Orange shirt?”  For those of you who follow the Blog, you may remember the orange shirt post and conversation that took place during Worldwide Partner Conference when I was answering how Partners could identify me at the Conference.


Unlike Worldwide Partner Conference, I did not wear the orange shirt with the big Small Business Specialist logo on the back today and I’m finding out that this seems to be a big topic of conversation, even more so than the standard topics that come up.  So, based on the feedback and input, the orange shirt just may make an appearance on Sunday for the SBSC Panel discussion and my 1-hour sales session.  How will you know?  I guess you’ll have to attend and see.


Thank you and have a wonderful day,


Eric Ligman
Microsoft US Senior Manager
Small Business Community Engagement

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