Microsoft’s search engine Bing, and even Yahoo, are providing users with more accurate searches than their rival Google, according to a report out this week.
Bing and Yahoo, which is now using Microsoft’s Bing search technology, had the highest search success rates last month, reported Experian Hitwise, an Internet monitoring firm. More than 81 percent of searches on their sites led users to visit a Web site.
However, Google, the dominant player in the search market, wasn’t as successful with its January searches.
According to Experian Hitwise, Google had a 65 percent success rate.