To ensure good data quality and improve the search experience of the site make sure to:
enter Title and Description for pages and sites – especially remember the default page, when creating a new site
use readable URL names and titles.
don’t contract words in URL, but use hyphens (“-“) instead, like “news-article-about-software.aspx”
avoid special characters like & / ‘ etc. in URLs
avoid spaces in URLs, instead use hyphens.
avoid special national characters, instead use ASCII representation, where for Danish content ø=oe, æ=ae, å=aa
do cross linking in the site, but enter meaningful link texts in articles when making cross references, like instead of “more…”, use “More about SharePoint…” . This will improve the search quality of the site.
do not bury important content in a deep URL