The new, unified Windows 10 Store is open for customers and developers!

The Universal Windows Platform that spans all Windows 10 devices combined with platform bridges that enable developers to reuse code from the web, iOS and Android to bring apps to Windows 10 allow of truly device agnostic software development.

This is complemented by the Windows 10 Store, the first app store in the industry designed to provide a single platform for delivering the full range of apps, games, software and services to the PC, tablet, phone and soon also IoT, console and holographic.

Windows 10 Store

The store itself is now an easy to navigate, sleek app built on the Universal Windows Platform that gives users personalized recommendations and contains new algorithms tailored to the Store vs. standard web search to enhance discoverability and enable users to easily find the most relevant, high quality content in the Store. Windows itself will also recommend apps to the user from time to time through the new start menu, based on the user’s preferences.

For developers this is a way to reach the expected 1 Billion Windows 10 devices over the next 2-3 years.

Besides the new, Universal Windows 10 apps, the new store also accepts submissions of apps built for Windows Phone 7, Windows Phone 8, Windows Phone 8.1, Windows 8 or Windows 8.1.

Dev Center

The new Dev Center includes many requested features such as promotion codes, per market pricing, app discounting and campaign tracking. To see a list of all the new changes in the Windows 10 store, head over to this article.

To get started building Windows 10 Universal Apps, you will need to install Visual Studio 2015 with Windows developer tools. If you installed Visual Studio 2015 before the release of Windows 10, you can add the missing “Universal Windows App Development Tools” by simply re-running the Visual Studio installer, selecting “Modify” and then adding them under the “Windows and Web Development” section.

Check out our Windows 10 Deep Dive for Developer section on MSDN to learn everything there is to know about the new Universal Windows 10 platform and bridges.


Comments (3)

  1. Sean Liming says:

    Nice. The One and Universal theme continues.

  2. Richard Traynor says:

    Windows store keeps saying my credit cards are expired. There is no place to enter the expiration date of the card. I have tried to buy you stupid Windows 10 DVD player 3 times each with 2 different cards. it says my cards are expired which is BS

    How many times do I have to try to buy one of your products before it will take my card???????????????

    Would it be better to go back to the horrible Windows 8 or do I have to buy a new windows 10 compatible computer. Or should I just get an Apple product? What do you recommend?

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