Generating Customer Activity...

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The data is in (finally) and with a huge call out to the US Business and Marketing Officer's team, we finally have the visiblity we need into our pipeline.

Now, for every single event that our partners executed between August and January, we have a unique line item of

Partner, Customer, Activity, Opportunity

This is HUGE.

And you know what is even bigger?

We generated 1000 unique activities...that means...the MAA Get Engaged Marketing Engine generated 1 unique marketing activity for every single hour of every business day.

1 customer activity per hour!!

How do you like that?

Total opportunity: over $2 million and an average of $5700 per customer.

Nice job!