Satya Nadella on Digital Transformation

Satya posted his mental model for Digital Transformation:


I like the simplicity.

What I like is that there are four clear pillars or areas to look at for driving Digital Transformation:

  1. Customers
  2. Employees
  3. Operations
  4. Products

Collectively, these four Digital Transformation pillars set the stage for transforming your business model.

What I also like is that this matches what I learned while driving Digital Business Transformation with our field with customers, and as part of Satya’s innovation team.

Effectively, to generate new sources of revenue, organizations re-imagine their customer experience along their value chain.  As they connect and engage with their customers in new ways, this transforms their employee experience, and their operations.  As they gain new insight into their customers behavior and needs, they transform their products and services.

In a world of infinite compute and infinite storage…how would you re-imagine your business for a mobile-first, cloud-first world?

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Comments (2)

  1. Cristy Stone says:

    I love how clean, simple and informative the visual is. I believe what we’re seeing is companies beginning to truly understand that you need all four pillars to truly transform (whereas historically the focus was on optimize/transform) but I feel like we’re still viewing things in two dimensions; if this, then that. But what might happen if we add depth – if this, then what? Looking at our systems not as linear steps we follow, but as a collection of agents bouncing off and adapting to each other.

  2. JD Meier says:

    @ Cristy – I do like a graph metaphor, and more of a hub-and-spoke model, or constellation vs. linear steps, so your collection of agents work for me (a lot of little disruption leading to bigger disruption and change.)

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