There was a great article on Computer Weekly.com about Mobile Applications being the driver for Mobile adoption and that email is the beginning not the end game for mobile data usage.
This supports the position I've been taking for many years which is that organisations really need to consider both Collaboration and Process orientated solutions within their mobile strategy. What tends to happen with most organisations that I work with is that they either start with Mobile Email then have some Line of Business requirement, or they start with Line of Business and then require Mobile Email or some method of delivering mobile collaboration.
Obviously having a strategy which encompasses both is critical.
The article is definitely worth a read as it includes some interesting comments from Gartner, Deloitte, Vodafone and many others.
Check it out HERE