Mobile Technology Reaching Mass Adoption in UK Retail Sector

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I participated last week in a series of press briefings around some research that we (Microsoft) did with Martec International to investigate the growth of mobile solutions in Retail.

 

Whilst in 2004, only 28% of the UKs leading retailers had adopted or planned to adopt mobile technology [1] , less than a year later the Mobility in Retail 2005 Survey reveals that mobile solutions are now being used or are planned for use in-store by 83% of respondents.

 

You can read more at:

 

https://www.microsoft.com/uk/press/content/presscentre/releases/2005/08/PR03499.asp