Have you escaped the Eat Pray Love marketing onslaught? It may be because I am in the target demographic (yeah, forty-something), although not sad as it has been suggested. Yeah, I read the book. But I felt a little dirty when Oprah recommended it.
But I have done the ‘search for more’ meaning thing. It’s fairly typical in this stage of life. And I have always tried to be “typical” <giggle, giggle>. I read about Buddhism and psychology. I just started the Chopra Center’s 21 day Meditation Challenge. I’m looking back on years of life when I was suffering much more than I needed to. I’m looking back on bad fashion choices and bad boyfriend choices. Years and years of “WTF is going on here?” So you can excuse me while I acknowledge how messed up my life was, start shoveling my way out of it and get OK with a few wrinkles. And move on to something more peaceful and healthy. But yeah, I have done it without a movie based on a non-fiction account of one womens journey for something. Pasta? Enlightenment? Javier Bardem?
The marketing. Have you seen it? Like everywhere? It doesn’t really catch your attention, explicitly, until you realize that you are seeing it everywhere. EVERYWHERE! Et tu, Cost Plus World Market?
I understand wanting to bring a message to America, especially when some supremely messed up stuff is happening in the world (which I will take a pass on detailing, on account of not wanting to get into politics and not tick off my very conservative family. Ooops, I may have just let something slip). So yeah, the message. The message is a little meh. I mean, it’s a little like weak tea (and have you yet gotten your Eat Pray Love tea? While supplies last). Dumbed down even. For the short attention span of the American public. Did I already recommend the meditation challenge?
I am just finding the juxtaposition of the quest for meaning and the opportunity to purchase branded merchandise a little nauseating <shakes head>. Anyone else see the line of EPL products a little inconsistent with the message? Hey wait. Is this stuff supposed to be our symbolic pasta? Are we suppose to loosen our belts a bit and spend-spend-spend? How the eff did we get here?
I will NOT be spending my money to see this movie. And I will not be buying the lip gloss, fragrance, hat. Yes, people, there’s a hat.