Taking the recruiting blog conversation mainstream

Next month, I'm a panelist at the Blog Business Summit. So far, my speaking has been to job seekers about how to get noticed and to recruiters about how to use blogging as a recruiting tool. This upcoming opportunity will be interesting. It's the first time that I've spoken in front of a larger audience, one that is blog savvy, about recruiting. Usually it's the other way around and I get to burn a bunch of time explaining to recruiters what blogs are and how I found my juju. The BBS audience will be less impressed by that.

So I am not quite sure what to expect, other than to revisit my hometown (Yay! Chicago!) and see some friends and hopefully learn a ton from the other sessions. Anyone I know planning on attending?

PS: who is scarier, Carrot Top or Paula Abdul? Just wondering.

Comments (6)

  1. Lisa says:

    I’ve been blogging for several years but just recently started a staffing/recruiting blog (I work for a recruiting firm). There are a ton of blogs labeled under "recruiting" or "staffing" but it seems that a lot of them miss the whole point of blogging. I see many of them use "blogs" (in quotations because I really don’t consider them blogs) to post jobs or talk about their services.

    No wonder staffing/recruiting firms have such a bad reputation. Too many of us are guilty of overselling that we just look like used car sales people.

    If you were to ask me how blogging can benefit recruiting, I’d say that in a highly competitive market, a blog allows the recruiter to 1) stand out by showing his/her expertise and knowledge of the market he/she serves and 2) show passion for what he/she is doing (goes for any profession).

    Not saying this would do much in terms of sourcing but it definitely makes a recruiter’s job a lot easier when he/she is respected and seen as more than the irrelevant person who gets paid to match keywords with resumes.

  2. HeatherLeigh says:

    Yes, many people view blogging as a candidate generation tool and are pretty heavy handed in their writing. I have noticed that too. My goal, really, is to encourage people to consider Microsoft by sharing my own experience and to demystify the process. I have so much empathy for the job seeker.

    So I guess you could say that not being full of it is part of my goal too. But there are blogs that I look at and think "who told them to write like they are doing a commercial voiceover?" and "what are they thinkin?". I guess everyone needs to figure out what works for them.

  3. David Dalka says:

    It’s shame that this event was postponed. I was looking forward to meeting you there and taking this conversation to a higher level.

    I sent you an email today, please let me know if you didn’t receive it. Thank you.

  4. HeatherLeigh says:

    Yes, I was a little disappointed that the event was canceled as well. Have to admint that I was also a little relieved, from a timing standpoint. I know it would have been a great event, but I have so much going on right now, that I would prefer that the event take place at a nother time!

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