You, you, you ought to know

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From Seth Godin:

Ten things programmers might want to know about marketers.

Nine things marketers ought to know about sales people

I'm going to resist the urge to over-analyze the reasons why programmers "might want" to know about marketing, but marketing "ought" to know about sales. OK? I'm still mildly amused when the tech versus marketing dynamic sounds like a fight for who is getting more cake.