Tonight at 8:30, Bill Gates’ new album drops on MTV. OK, just kidding, but he will be on MTV in a segment called: “The Notorious B.G. – A Forum with Bill Gates” (no, I am totally serious). This is all somehow related to Bill’s college tour, which looked like a lot of fun (they got to meet Bill before I even get to? Not fair!).
There will also be an extended version on Overdrive (MTV’s online service).
There’s also a segment on MTVU (yes, today’s college students get their own MTV) where BillG surprises a class at ‘Sconsin.
My take on all of this? This is what you do when computer science enrollments are down; take some responsibility for making it cool.