Blogging versus journalism…


My blog was quoted today in an article by a Reuters reporter. Unfortunately no link back to my blog and no mention of my name. I’m guessing Spencer isn’t a blogger so that’s OK (although it would have been really cool to see my name in there). I guess that the linking convention is something that is drawing people away from traditional journalism (even online) to blogging. There’s always the credibility factor with blogging (hey, there’s some of that in the newspaper business too these days) and less objectivity so I’m predicting that  major (not tech) news outlets develop a middle-ground that is the best of both world. But then can you share the “human side“ of the journalist and consider him/her objective?


Anyway, Spencer, next time, could you give a girl a break and throw a link in there? Are you allowed to do that?  Thanks for the mention (people might find me by searching on the quote, I guess).


Hmm, maybe I will send my blog link to my Mom…look Mom, I’m almost famous!

Comments (7)

  1. LOL… i know exactly what you mean..

  2. I know how you feel. During the Google IPO media frenzy, I was quoted in 30+ huge newspapers. Most simply said "on his website" when quoting me. None mentioned my blog’s name or gave it’s address… Even the online versions.

    I still get traffic on my quotes though, so people are still reading them 🙂

  3. Darren says:

    In truth, I think that traditional media outlets (mostly newspapers, I suppose) are still grappling with URLs and Internet-related stories. I’m often flabbergasted at how few URLs appear in a Web-related story where the most natural thing in the world would be to cite a Web address.

    For example, if it’s a story about a controversial website, the journalist will often describe and name the site without actually referring to its URL. If the URL does appear, it’s generally deep into the article. This seems to run counter to the traditional upside-down triangle model of journalism. In truth, I think it lays bear the media outlet’s skittishness about pointing people to another information source. Particularly, in the case of newspapers, one that’s more current then they are.

  4. Hey, Heather. I’m happy for you and frustrated on your behalf. Lots of political bloggers assume that columnists merely steal from them without any acknowledgement at all. At least you (and Jeremy) got a nod, even if it was incomplete. Perhaps they don’t want to explain what a blog is. I’ve done searches in the Communications field and found that maybe only one in a hundred of the pros know. Yesterday on CBC TV the reporter tried to explain what a blogger before he interviewed a blogger at the Dem Convention. Unfortunately, the guy he chose to speak to was completely uninteresting. I would have never gone to his blog after that.

  5. Heather – I discovered your site by googling the quote. I’m quite impressed with how you’ve used your blog to find talent and humanize your company. I posted my own blog entry in my business blog (http://blog.write-tech.com) and linked to you.

    Blogging is so new to contemporary journalists. Look at the bloggers at the Democratic Convention this week. Their very presence is a news story. In the process, quotes from bloggers get dropped left and right, but the blogger sometimes gets left out of the process. How frustrating! Congrats on the mention though!

  6. Anonymous says:

    A recent Reuters feature article declared that blogging has moved into mainstream business. Pinpointing that influential business leaders Bill Gates now see blogging “as a means of enhancing companies’ communication more directly with employees, partners and customers.”

    The article went onto quote Heather’s “Marketing at Microsoft” Blog as an example of this trend, but did not mention the author’s name or site. Later that afternoon Heather posted this blog entry:

  7. Nadeem Malik says:

    Newspapers (magazines) run on editorial policies – which means specific opinions can never be published – someone can write a letter to a newspaper about some issue – the newspaper is restricted by space and often they do not conform to the newspaper’s established policy. OpEd pages have articles of people who conform to the rules set by the newspaper. TV stations and radio stations are resticted by time to read out all the letters and there is not enough time to present everyone’s opinion. In any case most of the opinions also do not conform to the set policies of the TV statsions and radio stations. These are the problems faced in countries which have freedom of expression. But in countries where all kinds freedom of expression does not exist, countries which are run by dictators, countries where democracy and democratic values are absent – all kinds of freedom leave alone freedom of expression is dead – wherever the Internet is available – blogging is the only real outlet. Blogs are essential because people can tell the world how things are in their part of the world. In countries where democracy exists and there is freedom of expression – not all views not all observations can be stated – no one knows how many people share the same ideas – blogging is the only way out.