We are looking at where Microsoft Staffing (my team in the marketing space specifically) wants to dedicate it’s time and resources over the next year. Specifically, we are considering what events and associations/groups to focus on (meaning, which industry events attract the kind of technical marketers that we want to hire). It would be super-helpful if you all could tell me what kinds of events you go to (for example, CES is probably big if you are in the consumer electronics space) and what groups or organizations you participate in (I already have the Software Product Marketing eGroup down as a priority for this upcoming year). Feel free to “me too“ any answers that you agree with so we get a sense of which events and organizations appeal to the most people.
PS: feel free to e-mail me directly if you don’t want to post in comments.