Healthcare, you’ve been warned. Get ready to shake, rattle and roll

imageOn March 14th, I published a HealthBlog post called Disrupting and Destructing Healthcare. It has been widely distributed around the web and has had thousands of views here on HealthBlog. In that piece, I argued for showing a little compassion to healthcare providers in this challenging time of change. I cautioned that words like disruption and (creative) destruction while perhaps perfectly describing the changes taking place, are bound to make hard-working doctors, nurses and others who toil everyday on behalf of their patients feel unappreciated, rejected or even bullied. After all, nobody likes to think that everything you know and love about what you do is about to undergo massive change.

Of course, many other industries have already been transformed by the explosive intersection of consumerism and technology. Retail, banking, financial services, and travel just to name a few. I’m sure there are plenty of people in all kinds of occupations who’ve experienced the revolution and whose lives have been forever changed. So, like it or not, these changes are overdue in healthcare and they are coming at us faster than most of my medical colleagues who work in the industry can see. As Mike Miliard reports today in HealthcareITNews, “Healthcare is due for a technology ‘shake up’. 

As a physician who practiced for nearly two decades before getting deeply involved in technology, I will admit to having of bit a split personality on this issue. I find myself being very sympathetic to my healthcare professional colleagues who trained long and hard to do what they do. However, as a technologist, I find myself being very frustrated with the healthcare industry. I’m frustrated that it is taking so long for healthcare to go “fully digital”. I’m frustrated by the information siloes and slow adoption of contemporary software, services and solutions that could readily transform the delivery of healthcare services and dramatically improve the patient experience. And, as a healthcare consumer personally confronted more and more by the high costs and total lack of transparency of just about everything associated with healthcare, I’m not only frustrated-- I get downright angry. For the majority of Americans who have any money at all, there is nothing very affordable about the “Affordable Care Act”. And for baby boomers contemplating retirement, they will soon discover if they haven’t already, that a very significant portion of their monthly income and retirement savings will go toward healthcare and medical expenses.

imageSo, bring on the cloud! Open the public data repositories. Shine a very bright light on spending, prices and costs. Give consumers real choice. Tell them the facts. Explain what really works and what doesn't. Drive out the charlatans and the fraudsters. Make the industry accountable, and patients armed with information, more responsible. Use technology to streamline communication, collaboration and clinical workflow. Drive innovation to quickly implement proven best practices at scale. Let your voices be heard. Healthcare is just too important. Maintaining the status quo is not an option.

From my own travels and what I learn everyday in communication with my Microsoft and clinical colleagues, I’m encouraged by many of the positive developments currently underway. Whether its lessons from the recent World of Health IT meetings in France, BI advances in Norway, cloud services implementations in Australia, new application developments in Holland, patient engagement breakthroughs in Boston, or increasing consumer demand for IT in healthcare—it all bodes well for moving health and healthcare in a direction where it most certainly needs to go. And, to my way of thinking, we can’t get there fast enough.

Bill Crounse, MD    Senior Director, Worldwide Health          Microsoft

Comments (3)

  1. Nurse Practitioner in Maine says:

    Change is coming, you are right about that.  Part of that change is accountability.  It will be welcomed, especially by those for whom the Affordable Care Act was designed…which was not "for the majority of Americans who have any money at all".  

  2. Sally Falkow says:

    It is refreshing to see healthcare embracing the positive aspects of technology and using it to engage with patients to extend and improve their health care experience. However it seems that most of America's Top hospital are not there yet.

    I posted about the report here…/state-digital-healthcare-new-report



  3. Chris Gifford says:

    You are providing nice information about health care .keep posting like this ..

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