Podcast: Is familiarity or novelty a better strategy in visual design?

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People get bored of seeing the same old things all the time. But they also don’t like things that are different. So what do you do when you’re planning how to back up your communication with effective visuals – go for novelty or familiarity?

Listen to the episode
Duration: 16:07
Size: 11.08 MB

Some resources we used in this episode:

Familiarity and learnability from 8164.org

Familiarity and Innovation in User Interface Design from Web Standards Group

For articles about using visuals effectively and other topics, free downloads, and more information, visit http://office.com/.


Comments (1)

  1. Tony Soper says:

    Seems odd to cover this topic with an audio – where is the video?

    Remember McLuhan’s media is the message thingy?

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