Feature of the Day: Not Every Day

I’ve had a saying for many years.  “Marketing 101, name it what it is.”  The name of something should be obvious so a prospect doesn’t have to say ‘what is that?’  I know I got the phrase from someone else when I started on this team, but have no idea who.  If it’s you, please comment and let me know.

Anyway, Feature of the Day will not be daily for a while.  For next couple weeks, I will not rename the Feature of the Day to: 

– Feature When Pam or Jay Reveals It

– Feature of the Moment

– Feature of Microsoft Dynamics GP 2013

Another Marketing 101, once you have brand recognition, let it be.    I hope you have enjoyed what you have seen so far and we will keep them coming.


Comments (1)

  1. Denise Hartley says:

    I would like the name "Feature when I'm good and ready to give it to you"!  It's OK, Pam, there's enough out that there that we can wait…..for a minute!