What’s my Conversational Index


Mitch points us to an
article about a new metric
which is known as "The
Conversational Index
". It works something like this, Add up you posts,
divide by the sum of comments plus trackbacks (posts/comments+trackbacks).

As
the article tells us
- "A CI of < 1.0 tells you your prospective
customers are not just passively listening to you, but care enough about what
you say to say something back. A CI of say >4.0 means you need a major change
in direction because no one is interested in what you say enough to comment or
post about it."

So, I did the maths and it looks like this

Posts

723

Coments

991

Trackbacks  

746

CI

 0.416235

I guess that's a healthy value. What's your CI?

[ Currently Playing : A Certain
Romance - Arctic Monkeys - Beneath the boardwalk (05:25) ]

Comments (3)
  1. Anonymous says:

    Mitch points us to an article about a new metric which is known as &quot; The Conversational Index &quot;. It works something like this, Add up you posts, divide by the sum of comments plus trackbacks (posts/comments+trackbacks). As the article tells

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