BOGO(HO)

OK, so I always said that I would never use my blog for a rant, but I have finally reached my limit after seeing a number of the attempts on retailers to get me to spend my money during this downturn.

Since when has BOGO (Buy One, Get One) become BOGOHO (Buy One, Get One Half Off)?  Now, in all honesty, my local grocery store still does BOGO.  In fact, this past weekend, they did Buy One, Get Two Free.  Needless to say, I now have a lot of ice cream in my freezer! 

However, I see more and more retail stores advertising BOGO, but doing BOGOHO.  Talk about false advertising!!  I know, I know – they do have some sort of text or disclaimer that explains that BOGO is really BOGOHO, but that is generally in small text.  The really BIG text says BOGO.

Sigh…