Go for the Gold!

The 2012 Summer Olympics have officially started. Many of the world’s finest athletes have converged on London, England!

Several of you also have well-conditioned professionals in your organizations. And with a new Microsoft fiscal year recently started, you likely have established new goals and commitments for your company regarding to your Microsoft Dynamics performance.

Being an active runner, I gravitate to the track & field events at the Olympics, and I’m reminded of a couple performances in the last four decades which relate to business success and challenges.

· 1972 Summer Olympics – While these Olympics were overshadowed by tragedy, one US athlete captured the attention of many individuals stateside. The University of Oregon’s Steve Prefontaine was a running phenom in the 5,000 meters. While he didn’t medal, his will and determination showcased a huge competitive sprint to stand tall against the world’s best.

· 1992 Summer Olympics – One memorable aspect of these games didn’t actually happen, and relates to over promising and under delivering. For months, Reebok hyped up a showdown between Olympic decathlon hopefuls Dan O’Brien and Dave Johnson. The advertising campaign was simply labeled – Dan & Dave. Unfortunately, Dan failed to qualify for the Olympics at the US trials, leaving Reebok rushing to switch out their original marketing plan.

· 2004 Summer Olympics – With the games based in London this year, I distinctly recall British runner, Dame Kelly Holmes’ double gold victories in the 800 and 1500 meters. Holmes laid the foundation for her stellar performance in the British Army, overpowered past personal adversity, and was given the honor of carrying the British flag at the closing ceremonies.

While there are countless events to highlight from over the years, they are too numerous to list here. What has captured your heart and attention?

Enjoy the Games of the XXX Olympiad!


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