Microsoft Branding 101

<media.putfile.com/Microsoft-Rebrands-iPod-Packaging>

This really speaks for itself. Please don't get me wrong. I don't post this to be malicious or because I feel hatred toward MS. I love this company and I love working for this company. Day to day I work with some of the brightest database minds in the industry. It's really incredible. But this speaks volumes to the fact that we have some things we really need to fix. We need to go back to the drawing board and start over. This is why I like the origami project video so much. It gives me hope that we're getting it. I can't wait for the second and third installments. Also I really hope that when the ad wave for Office 12 starts that the dinosaurs will finally be extinct - for good.