XRM made the news this week thanks to Mary-Jo Foley’s article “Microsoft takes off its xRM platform-as-a-service gloves”.
My team wanted to put more context around XRM for our Public Sector customers. Many customers are familiar with CRM software, but XRM is a new idea. So I was honored to be a guest blogger on our Microsoft State and Local Government blog – Bright Side of Government. In my guest blog post I explain more about XRM, how it is the platform that underlies our CRM product, and how our customers and partners are using it to build awesome applications for government.
Check it out. But please don’t make fun of my picture!