BI as Business Insight

Proving that what you do has real impact.

Data Warehouse versus Business Intelligence

The traditional definition of “data warehouse, or DW” from late ‘70s/early ‘80s involved the end-to-end solution for business users… from extracting data and aggregating it into special data models, the queries, all thru the applications/reports the users interacted with to consume that data. In the ‘90s, the concept of “Business Intelligence, or BI” came to… Read more

Objective for this blog

Making decisions that drive action without objective data to back it up makes no business sense at all, but it happens all the time. Much guess-work goes on, so huge risks and costs follow. And employees get frustrated with activity that doesn’t deliver the expected value. Some examples of not really managing your business: Not… Read more