Pilot Thinking (part 1)

This Marketing Pilot announcement got me thinking about something pretty simple yet very important to any business.  This thing should be understood and appreciated by developers… especially in a start-up but also in the enterprise. It is “The Funnel.” Wow, I can see you are impressed. (wait …  there’s more)

Funnel’s are for other people (part 3)

Really funnel’s really are for all devleopers (or for all developers that have humans or other systems actually use their application.) Consider something like a simple task you yourapplication. Say, changing your password.  This seems pretty simple. You have a simple goal of the customers –change the password.  However, you realize you need to take…