This Marketing Pilot announcement got me thinking about something pretty simple yet very important to any business. This thing should be understood and appreciated by developers… especially in a start-up but also in the enterprise. It is “The Funnel.” Wow, I can see you are impressed. (wait … there’s more)
Microsoft is continuing to build up the capability in Dynamics CRM. While you hear a lot about Sale Force, there is actually a lot going on in Dynamics. They just acquired a marketing optimization company with a lot of financials and analytical capability. http://www.marketingpilot.com/news/marketingpilot_release_msft.shtml Looks very interesting… can’t wait to see what is next.