BorCon Here I Come!

I will be coming to 2004 Borland Conference in San Jose, CA to talk about the cool new stuff in CLR v2.0.   I will be in town for a long weekend to see the sights (any suggestions?).  Then hanging out at the conference on 9/14 and 9/15.  Anyone else going to BorCon?  What can I expect?  How is it the same\different than PDCs? 



From the session schedule:

4140  Exploring What's New in the CLR 2.0  
Brad Abrams — Microsoft

Type: Regular Session. Level: Advanced.
Learn how the Microsoft .NET Framework 2.0 serves as the starting point for many of the great features you'll need to make your development experience faster, easier, and more productive. Learn about key .NET Framework 2.0 features exposed by the CLR, including Generics, ClickOnce, Edit-And-Continue (EnC), and 64-bit support. Whet your appetite for some of the many and varied new Base Class features, including strongly-typed resource support, SerialPorts, a variety of improvements to I/O, and even a look at cool new Console features.
Prerequisites: Experience with Microsoft .NET Framework versions 1.0 or 1.1.
Room: J2

Comments (11)

  1. Steve Hall says:

    Sounds cool! (Too bad I’m not going this year…your session sounds useful!) Your first time in Silicon Valley?

    I went to the first 12-13 years of BDCs (Borland Developers Conferences, as they used to be called…), and the biggest difference is that a majority of the break-out sessions were presented by CUSTOMERS and technology partners…NOT Borland employees. (Well, I haven’t been to one in a few years, so it may have changed along with the name from BDC to BorCon…) They always have very strong non-Borland employee run "break out-session track boards" that referee all submitted papers and select the best. This helped to keep the conference "lively"…i.e., many presenters would give out tips and hints that Borland was loath to voluntarily give out. But then again, that’s a result of a drastically different corporate culture.

    Speaking of culture, be sure to stop by and talk to David Intersimone, who is not only the VP of Developer Relations, but is truely the "soul of the conference". He’ll be the one that looks like a certain rock star with a Hawaiian shirt on and will probably be the "host" of the conference (introducing all the keynote speakers). In all the years I attended, Dave ALWAYS remembered who I was when just passing me in the hall. THAT is a BIG difference between the cultures of the two companies. David I’s blog is at:

    Also, another VERY NOTICABLE difference in conferences is that Borland’s has an OPENING and CLOSING. I.e., Each day David I. will update attendees after the keynote speech about the days major activites and "get the crowd going", energy-wise. They used to always produce the most spectacular opening and closing ceremonies of ALL major conferences. My favorite was the Indiana Jones theme opening when they crashed a real Jeep through the movie screen onto stage at the end… It continued two days later at the SeaWorld Indiana Jones show two nights later: the entire Borland executive staff was "invited" on-stage to participate in the show, which turned into a 10 minute standing ovation at the end for the stunt actor known to us only as "Darryl".

    Also a big difference was that all break-out sessions had actual white-papers, not just Powerpoint slide files.

    Another added feature of Borland Conferences is that because they referee all presentations, the white-papers and slides are required to be done ahead of time…for inclusion on a conference proceedings CD that you’ll get in your conference bag. Sometimes, said CD would also be updated about a month after the conference to make corrections and additions. (I’ve begged and begged everyone in Microsoft for this type of good lead-time planning…but it continues to go on deaf ears. The advantage of attendees taking home a conference CD, is that the attendee has a chance to immediately make use of some info from the conference before the high-energy feelings, as well as memory, of the conference fade. It’s a big marketing point that continues to be lost upon the many people involved with TechEd and PDC… There has really been NO GOOD EXCUSE why any TechEd or PDC couldn’t provide a Conference CD with ALL the presentations and white-papers in the conference bags!) At least I HOPE they’re still doing all this! (It will be a sad day when Borland gives up this "edge"…)

    The least of the differences, is that Borland always paid more for the food and it was far better than at TechEds and PDCs (although the last 2 PDCs that had improved somewhat…).

    If they’ve kept up those traditions, you’ll notice a marked difference in energy level of the conference, and come away believing Borland is a company that a developer can risk being involved with…

    In summary, Borland has always put on the best damn party…er, conference of ’em all!

    In terms of sightseeing around the Bay Area, well (gird yer loins…) MOST San Franciscans will bluntly tell you to just "visit the city" (meaning SF…). Unfortunately, the parking up there is atrocious and the crime has been going up a bit lately… They (SF bigots) will tell you San Jose is a boring suburb and not worth visiting. Don’t believe them! For a period of about 15 years, San Jose had the most street fairs and festivals of all cities on the west coast! (I used to be involved in a few of them… The Tapestry Arts Festival is the weekend before BorCon…)

    For high-brow entertainment, there’s plays, musicals, and a new opera. (The Cleveland-San Jose Symphony went bankrupt…) There’s the Tech Museum within walking distance to the McEnery Conference Center, which has an IMAX theater (playing the latest Harry Potter film). For low-brow entertainment, you can’t beat Paramount’s Great America theme park in Santa Clara, which has turned into a world reknown roller coaster park (and just so happens to be about a mile away from Intel headquarters). (It has an IMAX theater as well…) If you take your kids, they might appreciate the Children’s Discovery Museum. The following are probably the best portals for places and events:

    Specific websites to look at:

    If you absolutely must do a day trip, I’d suggest Monterey, specifically the Monterey Bay Aquarium (which made it’s movie appearance in Star Trek 6 with the whales that got whale-jacked) as well as historic Cannery Row. It’s a bit of a drive (~100 miles), thus if you choose to do this: leave early in the morning (7AM) to be sure to get there by opening (9AM). Note that if you get there after 10AM, they may be sold out for the day! Eat a light lunch inside the aquairium, then eat an early dinner along Cannery Row. (Be prepared: these are 4-star restuarants and a little expensive…but well worth it!) Of course, along the way (between San Jose and Monterey), you can stop at the village of Carmel after taking the "17 Mile Drive" through the famed Monterey National Forest…which’ll give you an idea of how the truely filthy rich live. And, of course, if you’re an avid golfer, stopping at Pebble Beach Golf Course along the 17 Mile Drive is requisite.

    Have fun! (If you need more ideas, drop me a line…)

  2. Robert Kozak says:

    Hey Brad.

    Glad you are coming. I missed last years BorCon since I made my team switch to C# but I decided I needed to take a look at what is going on at Borland.

    (I used to work for Borland from 1999 to 2002.)

    You will love it. It may not be as big as PDC but it is easy to makes friends and the speakers are good.

    I’d love to meet you at the conference and the first round is on me.

    — Robert

  3. Edit And Continue (EnC), a framework feature ?

  4. Kevin Daly says:

    It is a shame about the conference name though…that’s an unfortunate pun 🙂

    If I were them I’d splash out on the extra syllable and make it BorlandCon to avoid any unfair low expectations…

  5. David Charron says:

    I’m a first timer to borcon too 🙂

    I’m a first timer to the west coast anyway lol.

    Thanks Steve for the info and links.

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