Mapping AdWords locations to Bing Ads locations made easy

As a continuation of our location Targeting improvements in Bing Ads, we introduced a unified Geographical Locations csv file containing our Bing Ads Geo Location codes, last fall. This month, we added mapping AdWords Location criterion Ids to the same file for the corresponding Bing Location codes, based on the feedback from our developers and…


Enhanced Sitelinks is now live!

As we previously announced, we’ve been making improvements to Sitelink Extensions. Today we are pleased to announce that this feature is now available to all advertisers and developers in the US market and will be available in all other markets by the end of the year.  Enhanced Sitelinks Enhanced Sitelinks is a new format of…


Structured Negative Keywords & Negative Keyword Lists, now Live.

In May we announced the availability of a refreshed set of features across our suite of APIs in Sandbox. Today we are very excited to announce the general availability of the Structured Negative Keywords and Negative Keyword Lists features in our V9 Campaign Management Service, which means all our developers can code against these new…


Targeting Improvements, now Live.

In May we announced the availability of a refreshed set of features across our suite of APIs in Sandbox. Today we are very excited to announce the general availability of the Targeting improvements to our V9 Campaign Management Service, which means all our developers can code against the new Targeting capabilities for their API clients. Thanks…