Questions about adCenter API charges

We’ve had a variety of questions about access to adCenter API tokens in the forums and blog comments and in online communities that we monitor. Because our API program is currently still in a “pilot” phase, we have not made API tokens available to all users.

Each request is reviewed for certain criteria. Users who have a track record of monthly expenditures with adCenter are provided access to the pilot. Other criteria are also considered.

We receive several requests from new businesses or developers who build tools or services using the adCenter API and have goals to deliver more spend. Currently, however, support for the adCenter API in the pilot phase cannot serve all these potential customers.

We are planning to extend the adCenter API access, along with access to more Microsoft Advertising services with APIs, to a more open community of developers. these plans are currently in development and we’ll keep you updated on the blog as we have news to announce.

We occasionally get questions about whether users can purchase API tokens, or whether users can buy tokens from customers who already have them. We do not charge for the tokens, and the terms of use today currently prohibit reselling.

To summarize:

Today: Access to API is limited to highest-spending customers during a pilot phase; tokens are not available for purchase or through other channels.

Future: Access to Microsoft Advertising APIs will be opened to broad developer community, for users who meet a minimum criteria. Support will be primarily via online community.

Please let us know here or in the forum if you have questions.


Comments (7)
  1. Cnorred says:

    We are a current adcenter client and would like to request access to the API. What is the process for applying?

  2. Cnorred says:

    We are really interested in getting API access so we can import our Adwords campaigns into Microsoft. We currently advertise on MSN, but not nearly as much as we should be because we have focused most of our efforts on Adwords.

    Please email me at if this is something that we can get access to.

  3. Cnorred says:

    We would also like access to msn adcenter api.  Please email to


  4. Cnorred says:

    Hi Chris…

    I fully understand access is limited to your API.

    How may I apply to get access?

    Look forward to your reply.

    Thank you

    James Lynch

  5. Cnorred says:

    Hi James and Preston,

    Please contact your adcenter account rep or send your question through the support form. I am sending an e-mail now to the product manager and support manager to let them know about your interest. We are planning to extend availability of access but the date hasn't been determined yet. Watch the blog and forums for more information.

    Thank you for the interest and for using the community.


  6. Cnorred says:


    We are an advertising agency, and would like to extend our work with AdCenter – but we need the access to the API to effectively manage our work there.

    How can we apply? Our customer service rep said she doesn't have a clue.



  7. Cnorred says:

    Hi Dina, thanks for the question. If you have an established track record of business with Microsoft adCenter – you can contact me directly and let me know the account rep you work with.


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