The Bing Ads API Blog has moved

The Bing Ads API blog has moved to Tech Community. Be sure to bookmark the new site or subscribe via RSS for API updates, insights, and feature announcements. You can also continue to stay connected by signing up for the monthly newsletter via the News tab of the Developer Portal. Thank you for your continued…


Registrations Open for the June 2019 API Call

On demand Webcast:  Hi everyone, if you missed the live event please note that the recording is now available. Please use the registration link below to view the webcast on demand. When: June 13, 2019, 11:00 a.m. U.S. Pacific Time Registration link: Click here to register. Please join our Microsoft Advertising PM team to learn…


Announcing general availability of API v13

We are thrilled to let you know that Bing Ads API Version 13 is now generally available in production to all our customers worldwide!   With the availability of Bing Ads API version 13, version 12 is deprecated and will sunset by October 31, 2019. We will sunset i.e., shut down all the v12 service endpoints…


New default bid strategy: Enhanced Cost Per Click (CPC)

From January 28th, 2019 the bid strategy for campaigns created via the Bing Ads API without a bid strategy will be defaulted to Enhanced CPC instead of Manual CPC. Enhanced CPC automatically increases your bid for searches that are more likely to result in new customers, and it reduces your bid when conversion probability is low….


FINAL REMINDER: API Version 11 to Sunset October 31st

With the release of Bing Ads API version 12 in April, we announced the sunset of API version v11 will happen on October 31, 2018. If you are currently using API v11, which is now deprecated, this is a courtesy reminder for you to migrate to API v12 by the sunset date. If you need…


Announcing Report and ReportFileReader for Bing Ads SDKs

We are excited to announce the Report container for Bing Ads .NET, Java, and Python SDKs. The Report is an in-memory container that abstracts the contents of a downloaded performance report file, including metadata, column names, and report records. With these updates you are free to focus more on the business requirements of your application…


Registrations Open for the September 2018 Quarterly API Call

When: September 6, 2018, 11:00 a.m. U.S. Pacific Time Registration link: Click here to register. Please join our PM team to learn more about the exciting new API features which are coming soon! We will explore features currently available as well as others that will be piloting and released in the near future.  New features…

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90-DAY REMINDER: Migrate to API v12

With the release of Bing Ads API v12 early in April, we announced the sunset of API version v11 will happen on October 31, 2018. If you are currently using API v11, which is now deprecated, this is a courtesy reminder for you to migrate to API v12 by the sunset date. If you need…


Registrations open for the May 2018 Quarterly API Call

When: May 24, 2018, 3:00 p.m. British Time | 4:00 p.m. Central European Time May 24, 2018, 11:00 a.m. U.S. Pacific Time Registration link: Click here for the EMEA session or here for the US/CA session.   Please join our PM team to learn more about the exciting new API features which are coming soon! We…


Announcing sunset of managed user credentials

Bing Ads has been on a steady track to sunset managed credentials by migrating all users to Microsoft accounts. These legacy credentials use username/password combinations to log into Bing Ads rather than an email/password combination. To ensure all our customers are getting the latest and greatest in security that Microsoft has to offer, with an authentication experience that has multi-factor…