Blogher09 – the evolution of a conference

Coming back from Chicago inundated me with work, and so I’ll admit to only lately becoming aware of negative Blogher09 reactions to both the size and the swag-gish aspect of the conference. You’d think I would have been in the thick of  the ire, being a sponsor, but I didn’t get the same vibe as the…

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Brands Gone Wild – Bing & other brands at Blogher 2009 (Part 2)

As an experiment, for most of the  Blogher 2009 conference (except when I worked out in the gym), I opted to wear a Bing t-shirt everywhere I went. We are a new brand, and I figured it would help not only spread brand awareness but would allow me to be remembered if anyone had questions about…


Bing at Blogher 2009 (aka #blogher09): Part One

I’m writing this in the Chicago airport in the familiar happy post-conference exhaustion. Unlike my previous Blogher attendance, I was doing more booth babe/evangelism of a product than being a social media expert, and it was cool to see how folks have reacted to Bing. And I got into Chicago at the right time – luckily…