The Power of Intellectual Property

Of the 3 business models with cloud services, packaging up unique solutions and intellectual property provides a strong opportunity to increase your profitability. Packaged solutions can enable you to efficiently scale in terms of volume of deals whilst maintaining a consistent and high level of quality and satisfaction for your customers. Enabling you to rapidly show value and benefits of your solution to your customers and clearly differentiate yourself in the market.

But how do you identify potential IP opportunities and what are the first steps to developing these solutions? You may already be doing this without realising. Below are some key resources to guide you in your thinking and an example of a Partner who developed their own unique solutions and IP and are reaping the rewards.

• Introduction to developing IP.
• Hear from a Microsoft Partner who has developed their own IP, how they approached it, the benefits to their customers and their own organisation.
• IP development guide – some key elements to think about as you identify potential opportunities for IP.

These resources and many more can be found on the Cloud SureStep portal. You may also sign up for the Cloud Champions series to learn more about growing a profitable business with cloud services.