Starbucks Interactive Cup Brewer (iCup) @ Microsoft

The real Microsoft news today is not that Microsoft (and Google) want to dominate the web, nor is it *real* news that Microsoft today announced (along with the likes of BEA, Cisco, IBM and others) a draft of a new specification that describes the modeling IT resources and services: the Service Modeling Language (SML).

No, no. The real news is that the Microsoft is having the all new Starbucks Interactive Cup Brewer (iCup) coffee dispensers installed across campus. ! . You read that? Interactive, no less.

Pictures are emerging as I write and yes, there is even video evidence to prove it.

Starbucks Interactive Cup Brewer

Comments (10)
  1. BlakeHandler says:

    I applaud you Alex for being the ONLY Microsoft Blogger with the guts to highlight โ€œrealโ€ technical issues that we face daily — getting our morning jolt of caffeine. (^_^)

    Blake Handler

  2. Just been reading Alex Barnetts blog - Alex has evidence that Startucks iCup (interractive cup) is…

  3. Mike Broeker says:

    So I’m assuming you can order up your cup of coffee from your PC, with all the requisite options available, then be able to pick up your personalized cup of joe (with your name or e-mail address emblazoned on the cup) at your next convenience. ๐Ÿ™‚

  4. Lauren Smith says:

    Order from your PC? What is this, 2004?

    I want to be able to reach out from my keyboard to where my cup is sitting and have it always have coffee freshly brewed and prepared to my liking without having to punch in a bunch of order information on some "web form".

    The coffee machine should anticipate my needs and do its thing without any extra effort on my part.

    Walk to the coffee machine?? We aren’t living in the Stone Age, you know.

  5. Tom says:

    They should add RFID to this so it know when I’m 100 feet down the hallway and start brewing so I do not have to waste any MS precious time.  Isn’t that what it’s all about? Keep us wired and working ๐Ÿ™‚

  6. When I started at Microsoft, I thought it was a pretty big company (near 15,000 employees worldwide).

  7. When I started at Microsoft, I thought it was a pretty big company (near 15,000 employees worldwide)

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