tired / wired marketing

Mike Manuel points to this WOMMA post that provides this tired / wired chart describing the differences between old-school marketing and cluetrain marketing.

Update, the chart was created by the folks at 'Creating Passionate Users' blog, thanks to James for the nudge.

Comments (3)
  1. hey thanks for the open link!

    however i do think you need to cite the original creator of the rather cool chart.

    it came from a blog at Creating Passionate Users.

    i know you cited "a" source, but not "the" source…


  2. MSDNArchive says:

    Thanks James have updated accordingly,


  3. Blackadder says:

    Very very good, will copy and use this ……

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